Allan Cook
Allan Cook

Global Sector Lead for Technology/Media/Telecommunications for the Ops Transformation Practice.
Responsible for end-to-end performance of the sector globally & for the Ops Excellence/Enterprise Model Design/Tech Integration offerings. Accountable for sector revenue growth, recruiting, deployment & performance management in the Service Line. Lead Consulting Partner for PBS, Sundance, CPB & Lead M&E Partner for AT&T & Ericsson.

Virtual | Mixed | Augmented Reality Market Offering Leading the market offering for Deloitte in Digital Reality. Responsible for operations and strategy to build-out a "signature issue" for Deloitte and drive a Practice bringing in $100's of millions of annual revenue.

Media & Entertainment Working with the studios, broadcasters & firms that service them on the future of the industry and their strategy. Working with PE & VC firms M&E & the telecoms industries. Significant experience working on post-production acquisition / divestiture and turnarounds. One of the leads for the Deloitte Digital Market offering to M&E.

Practice Management Global Leader for the TMT Operations Transformation Practice within the Strategy & Operations service line. Developing innovation and business model transformation initiatives & engagements.

Engagement Management Lead Consulting Partner for PBS, CPB and the Sundance Institute. Led multiple Strategy Scenario Planning engagements on the "future of..." broadcasting, children's television, VR/AR & film festivals. Also worked on technology, business & ad strategy initiatives. Lead for Broadcast Spectrum Auctions initiative.

Eminence & Thought Leadership Led the publication of several white papers on issues for the M&E industry. Created DIME (Deloitte Innovation in Media & Entertainment) award given annually at the Variety Hall of Fame event. M&E leader for Broadcast Spectrum Auctions and IoT.

Leading the development of Deloitte's business plan and go-to-market strategy for VR & AR.